Pertaining to a license where the licensor gains rights to
use the works for a specific project while the artist/publisher
retains ALL rights to license said works for any and all future
Product Exclusive: A licensing agreement whereas the
artist/publisher agrees to license the works exclusively for
one specific type of product. For example, a video about Africa
or a stuffed animal toy. The agreement is very narrow and
specific to the exact type of product. Not just videos or
toys in general BUT a specific subject or type of product.
Industry Exclusive: A broader agreement than the previous
with wider exclusivity for products. For example, all toys,
all computer games or all TV commercials. License may also
involve other restrictions. (See next entry)
Time Limited: Refers to a time limited license which
can be used in conjunction with any of the above licenses.
For example, an agreement for exclusive rights for all videos
for a term of 3 years.
A small market usually restricted to one or two small to medium
Regional: A larger city containing several major suburbs
or markets area such as Chicago or New York City. Also a larger
broadcast area such a one or two states.
National (USA): Markets within the United States of
National (USA + Canada): Markets within the United
States of America and Canada.
Multinational: Market covering several countries outside
the USA. For example, several European markets.
Worldwide: Covering all markets, domestic and foreign,
Pay or Subscription
PSA (Public Service Announcement)
for which a show is broadcast. Either on a daily, weekly,
monthly, yearly (such as holiday specials) or a one time special
event (such as the Olympics)
Song is uses prominently in its usage. Advancing the
story line with little or no dialogue or prominently featured
on a toy or game. Example, a boy looking up at the sky at
the stars while Twinkle Twinkle Little Star plays
or a doll that sings Rock-A-Bye Baby.
Theme: Used as a opening or closing theme or during
opening or closing credits. Also as a recurring theme for
a character or situation. Example, Rocky type
music plays when the movie opens or when the fighter enters
Background: Mixed with sound effects and/or dialogue
as part of an overall scene or situation. Example, music playing
on a jukebox when a character enters a restaurant.
A per unit sold or per broadcast payment. Example, 10¢
for each video sold which can be paid quarterly or biannually
or when the dollar amount reaches a certain plateau such a
$100 in royalties due.
One Time Flat Fee: A one time payment based either
as a complete buyout for life-of-copyright or restricted by
unit amounts or restricted by a time limit of 1, 3, of 5 years.
Quarterly Payments: Based either on an amount plateau
or simply a per unit sold amount to be paid regularly every
3 months. Its standard that an accounting sheet of what
titled or products were sold or when a show was aired should
accompany each payment.
Flat Fee Increments Rollover: Based on a per
unit sold fee or a flat fee based on a bulk amount to be paid
on a regular basis. Example, a fee when the first 5,000 units
are sold with another payment due when the next 5,000 are
sold. Or the payment can be an upfront fee to cover the first
5,000 with another payment due if the licensor wishes to extent
the license for the next 5,000. The units sold does not have
to be the same for each increment however. For example, an
upfront payment for the first 10,000 sold with payments after
that for additional 2,000 unit increments. Almost certainly
some kind of upfront advance will be required.